Job Description

Join a High-Performance Creative Collective Focused on Building the Future of AI-Driven Branding & Brand Strategy

Opening Statement

At Cult of Eunoia, we're not just another branding agency—we're actively evolving into an AI-powered SaaS platform for brand strategy and identity creation. As a subsidiary of WKND Investments, COE's proprietary EUNOIA System and Triad Method of archetyping lay the foundation for uncovering a brand's authentic personality, guiding how it speaks, looks, and engages. By integrating advanced AI solutions with these proven methodologies, we're building a future where branding and marketing seamlessly fuse to deliver transformative, data-informed results.

Company Mission

We see every brand as a dynamic entity with its own unique personality. Our EUNOIA and Triad frameworks shape that personality with clarity and resonance, bridging brand strategy, marketing, and advanced AI-driven analytics.

Cult of Eunoia Brand Image & Principles

Brands Are People
We view every brand as a living, breathing entity with a unique personality. Our mission is to shape that personality with clarity and depth so it resonates powerfully with audiences.

EUNOIA Method
Rooted in the Greek concept of “well-mind” or “beautiful thinking,” our EUNOIA framework provides a structured yet flexible system for brand strategy—encompassing archetypes, narrative, visual identity, and user-centric experiences.

The Triad Method
We leverage three distinct archetypes (primary, secondary, undertone) to form a multifaceted brand identity. This triad approach maintains consistency while allowing room for evolution and experimentation—a crucial advantage in the rapidly changing digital landscape.

Bridging Brand & Marketing
Branding underpins successful marketing. By aligning visual identity, narrative, and personality, we help clients forge a cohesive presence in every campaign—whether it's DTC marketing, eCommerce strategy, or global expansion.

AI-Driven Future
Our goal is to transform these brand-building principles into a robust, AI-powered SaaS platform. Through cutting-edge automation and data analytics, we'll empower businesses worldwide to create, refine, and elevate their brand identities with speed, precision, and scalability.

We don't follow trends—we shape them. Our approach is rooted in speed, innovation, and precise execution, setting new standards for design and brand storytelling in a rapidly evolving digital landscape.

Core Values

Relentless Pursuit of Excellence

At Cult of Eunoia, excellence isn't negotiable—it's our norm. We foster a performance-first culture where outcomes outrank effort. Whether it takes three hours or three hundred, the objective remains the same: deliver world-class creative solutions that leave a lasting impression.

Innovation at Speed

We strive to outpace the rate of change in our industry. Our work culture is built on a framework of accountability, speed, and continuous iteration. By harnessing the power of AI and automation—paired with the insights of our EUNOIA and Triad frameworks—we deliver scalable, data-informed designs that push the boundaries of what's possible.

Uncompromising Standards

We operate with a founder's mindset—taking full ownership of our work while holding ourselves to exceptionally high standards. Everything we build is designed to scale efficiently and elegantly, ensuring each solution is as striking as it is effective.

Customer-Centric Mission

Our mission centers on elevating brand experiences that resonate deeply with audiences. From personality profiling to visual identity to AI-driven brand strategy, our solutions aim to help clients forge emotional, lasting connections with their customers.

Visionary Thinking

We don't just consider the now—we anticipate what's next. We move with foresight, examining how advancements in AI, automation, and the Triad Method will reshape consumer engagement for years to come.

The Power of Communication

At Cult of Eunoia, clear, proactive communication is the backbone of our high-performance culture. We believe in staying ahead of potential issues rather than reacting after problems arise. By sharing insights, challenges, and wins early and often, we maintain transparency, solve complex problems faster, and keep our teams fully aligned.

Why Join Cult of Eunoia?

• Create Innovative, AI-Infused Content
  Be at the forefront of merging creativity with cutting-edge technology.
  
• Leverage the EUNOIA & Triad Method
  Shape brand personalities using proprietary frameworks that unify branding and marketing.
  
• Tackle Mission-Critical Brand Challenges
  Craft compelling narratives that drive brand loyalty and engagement on a global scale.
  
• Fast-Paced Innovation
  Work in an environment where speed, agility, and audacity fuel exceptional outcomes.
  
• Performance-Based Rewards
  Benefit from a compensation structure that aligns your growth with the company's success.
  
• Relentless Pursuit of Excellence
  Collaborate with a team that values impact over effort and consistently rewards standout performance.
  

Role Overview

As a Sr. Video Editor/Content Creator at Cult of Eunoia, you will lead the conception, editing, and production of high-impact video content across multiple digital platforms—Facebook, TikTok, Snapchat, YouTube, and more. Your key focus is producing direct-response video ads, short-form brand films, and data-informed storytelling pieces that resonate with specific audience archetypes. You'll collaborate closely with internal teams (Creative Strategists, Copywriters, Developers) and leverage our EUNOIA and Triad frameworks to ensure every video meets brand expectations and performance goals. Success in this role hinges on combining technical editing expertise with a nuanced understanding of performance metrics, consumer psychology, and rapid iteration cycles.

Key Responsibilities

Overarching Responsibilities

Video Content & Brand Alignment

• Produce, edit, and optimize direct-response videos that reflect Cult of Eunoia's brand personality and core values.
• Ensure consistent messaging and visual identity across all videos, integrating EUNOIA and Triad archetypes.

Performance-Focused Editing

• Craft narrative structures that engage viewers from the first second, driving immediate interest and conversions.
• Continually iterate and refine video content based on performance data, ensuring our ads remain optimized and relevant.

Cross-Functional Collaboration

• Work closely with designers, copywriters, and client-facing teams to gather feedback and refine concepts.
• Communicate proactively to streamline timelines, share insights, and maintain alignment on brand strategy.

Innovation & Continuous Learning

• Stay informed about social media trends, emerging platforms, and AI-driven editing techniques.
• Experiment with new content formats (vertical video, interactive AR, etc.) to keep our output fresh and impactful.

Detailed Responsibilities

Creative Conceptualization & Storyboarding

• Collaborate with Creative Strategists and Copywriters to develop video concepts that align with marketing objectives and brand guidelines.
• Create or guide storyboards that map out narrative arcs, key persuasive elements, and platform-specific hooks.

Platform-Specific Adaptations

• Tailor video assets to meet the technical specs, audience expectations, and best practices of each platform (e.g., TikTok vs. YouTube).
• Develop multiple variations (hooks, calls-to-action, alternate endings) for testing and refinement.

A/B Testing & Variant Creation

• Create and manage multiple versions of video creatives to test performance across different audience segments.
• Rapidly iterate based on data (watch time, click-through rates, conversions) to optimize future iterations.

Data Analysis & Reporting

• Track and interpret video metrics such as ROAS, CPA, CTR, and view-through rates.
• Provide actionable insights to stakeholders, recommending creative optimizations for better results.

Asset Management & Organization

• Implement structured file-naming conventions, version control, and archiving to maintain a clean, efficient asset library.
• Maintain well-organized libraries of raw footage, design elements, and completed projects for quick retrieval.

Compliance & Licensing

• Ensure all sourced or stock footage, music, and sound effects are properly licensed.
• Track usage rights and license expiration dates to avoid compliance issues.

Mentorship & Team Leadership

• Offer guidance to junior editors and creatives, sharing best practices and new editing techniques.
• Lead internal workshops on storytelling, design thinking, or platform-specific trends.

Innovation & Tech Exploration

• Explore and evaluate new AI-driven tools, AR/VR opportunities, and post-production software.
• Champion emerging technologies that can streamline workflows or elevate creative quality.

First 90-Day Initiatives

Deep Dive into EUNOIA & Triad Method

• Learn how our archetype framework shapes brand storytelling and how to apply it effectively to video content.

Collaborate with the Creative Team to Improve Workflow

• Assess current video production processes, identify bottlenecks, and propose innovative solutions for better efficiency and impact.

Lead High-Impact Video Campaigns

• Own the end-to-end process (from scripting to final output) for key DTC growth partners, ensuring alignment with brand identity and performance goals.

Data Analysis & Optimization

• Familiarize yourself with relevant analytics tools and begin making data-driven recommendations to refine creative strategy and boost campaign outcomes.

Who You Are

• Visually-Inspired & Story-Driven
  You have a knack for shaping narratives that capture viewers from the first frame.
• Tech-Savvy Creative
  Adept at using emerging video editing technologies, including AI-based tools, to streamline workflows and enhance quality.
• Data-Driven & Results-Oriented
  You understand how to interpret metrics (CTR, CVR, ROAS) and translate them into actionable creative insights.
• Adaptable & Collaborative
  You thrive in a high-intensity, fast-paced environment, working seamlessly with diverse teams and adjusting quickly to evolving project requirements.
• Strategic Problem-Solver
  You marry creative flair with business objectives, ensuring that all content supports broader marketing and brand strategy.
• Growth-Minded Innovator
  You stay updated on industry trends, design patterns, and AI breakthroughs to keep your work fresh and impactful.

Requirements

5+ Years of Professional Video Editing & Content Creation Experience

• Emphasis on direct-response style editing for social platforms (TikTok, Facebook, YouTube, Snapchat, etc.).

Advanced Post-Production & Motion Graphics Skills

• Proficiency in Premiere Pro, After Effects, and other Adobe Creative Suite apps.
• Experience with color grading, sound design, animations, and advanced transitions.

Deep Understanding of Performance Marketing

• Familiarity with KPIs relevant to direct-response campaigns (e.g., ROAS, CPA, LTV).
• Ability to incorporate persuasive storytelling and consumer psychology into creative.

Brand & Archetype Knowledge

• Exposure to or strong interest in brand frameworks like EUNOIA, Triad Method, or similar archetype-based systems.

Strong Communication & Presentation Skills

• Able to articulate video concepts clearly to creative and non-creative stakeholders.
• Comfortable presenting data-driven insights and creative strategies.

Adaptability & Multi-Project Management

• Capable of juggling multiple timelines, stakeholder feedback, and quick turnarounds without compromising quality.

Project Management & Collaboration Tools

• Familiarity with platforms such as Asana, Trello, Monday.com, or Airtable for task and resource management.

Bonus Points

• Experience Producing Motion Graphics, 2D/3D Animations, or AR/VR Content
• Previous Experience Integrating AI Tools into Video Editing
• Knowledge of HTML/CSS and Web Video Embeds
• Budgeting & Resource Allocation Skills
• Prior Leadership in Managing Video or Creative Teams
• Solid Grasp of Legal & Ethical Considerations (e.g., FTC guidelines, platform ad policies)

Compensation & Benefits

At Cult of Eunoia, we believe that exceptional talent deserves exceptional rewards:

• Competitive Base Salary
  Calibrated to attract top creative talent who thrive under high expectations.
• Generous Equity Options
  Align your creative success with the brand's trajectory and shared prosperity.
• Performance-Based Bonuses
  Earn additional rewards for surpassing key performance metrics and growth milestones.
• Access to Advanced Creative Tools & Resources
  Stay on the cutting edge with the latest AI-driven editing and automation technology.
• High-Performance Culture
  Be part of a team where your contributions are noticed, celebrated, and rewarded for driving real impact.
• Healthcare & Wellness Options (Available upon request)
  Designed to support your well-being and peace of mind.
• Flexible Work Environment
  Work remotely or in-office, as long as you meet deadlines and deliver outstanding results.

Closing Statement

Ready to Redefine Branding with AI?
Join us at Cult of Eunoia as a Sr. Video Editor/Content Creator and help pioneer the next generation of brand strategy—merging artistic intuition with cutting-edge technology. We're a personal-growth-focused, learning-oriented performance culture, so if you feel you can fulfill at least 70% of this role's requirements and are hungry to learn and grow, we still want to hear from you. This is your chance to fuse the Triad Method, EUNOIA principles, and modern AI tools to craft video content that captivates audiences and fuels brand evolution. Step into the future of video storytelling—apply today and let your creativity shape what comes next.

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